Health Coaching Jobs Newsletter #18

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Hi Coaches!

I can’t believe it’s already mid-February - my how time flies! This month has been rather eventful for me so far with a case of the shingles this past week. Thankfully I’m starting to feel human again.

I came across something interesting in a job posting recently, likely in response to the recent political climate and discourse around DEIB. Take a look at the “Meritocratic Disclaimer” on this listing - it’s the first time I’ve seen a statement like this. You can see that it attempts to meld the typical ‘diversity disclaimer’ with a statement on meritocracy. Generally speaking I don’t think these types of disclaimers are always necessarily indicative of actual hiring processes that promote either diversity or, in this case, meritocracy and are just a way for employers to cover their rear ends, but it’s an interesting shift nonetheless and I’ll be interested to see what trends come to the world of work as a result of recent political changes.

In other news, I’m starting to see more listings posted and then removed before I can post them in the next newsletter, and am considering adding a ‘just jobs’ listing on off weeks. Would two additional emails per month with just jobs be too much for your inbox? Let me know.

With Gratitude,

Leslie

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News & Headlines

• Creating neurodiverse friendly workplaces: A coach explores the challenges and strengths of ADHD in the workplace.

• Going beyond ROI to create cultures of equity: How Internal DEIB Impacts Community Health Outcomes

• Nutrition Coaching in Grocery stores: There is a rising demand for nutrition-focused coaching services, and we can see this emerging in partnership with grocers both large and small that are integrating wellness and nutrition coaching into their offerings. Kroger, Natural Grocers, and Weiland’s are the latest to join in this trend.
  
  Check out this free white paper from Fierce Healthcare, The Healthcare Opportunity in Grocery.
  

• Mental Health Coaching in Canadian Athletics: Recent initiatives in the Canadian hockey community highlight growing emphasis on mental health awareness, with teams like the Soo Greyhounds and Giants partnering with the Canadian Mental Health Association (CMHA) to host mental health awareness games. This partnership links each team with a CMHA mental health coach for ongoing support and resources.
  

• Increased Demand for Executive Wellness Coaching: Burnout and wellbeing gaps in leadership are gaining attention and health and wellness coaching is emerging as part of the solution. A program offering multidisciplinary support including wellness coaches, rises to the challenge.
  

• Unique Niches: From health coach training for barbers in California, to oral health coaching alongside an AI-powered toothbrush, new niches and use cases for health coaching are emerging every day!

• “Maybe There Shouldn’t Be An App For That”: AI-powered health coach Troodi receives criticism.

• The Democratization of Coaching: CoachHub launches AI-driven bespoke coach, validated by the International Coaching Federation.

• RFK is sworn in as Health Secretary following a 52-48 senate vote mostly along party lines. RFK will chair President Trump’s recently created ‘Make America Healthy Again’ commission on chronic disease.
  

• See the Make America Healthy Again commission fact sheet at whitehouse.gov.
  

• MedCity News interviews Healthcare leaders: What issues do they want RFK to address?
  

• Medicaid likely to face severe cuts with release of the House Budget Committee’s new budget framework.
  

• Public health data disapears from government websites, impacting the work of public health practitioners and non-profit organizations as well as journalists covering issues on health disparities and health equity.
  
  In response, a federal judge orders a temporary restraining order to begin rolling back and restoring health information. 
  

• A federal judge temporarily blocks President Trump’s ban on gender affirming care as unlawful and unconstitutional.

• A Comprehensive Guide: What Health Coaches Need to Know About FSAs and HSAs

• Six Coaching Career Paths: How do Health Coaches Make Money?

• Beware Coaching Certificate Mills: A large Neurolinguistic Coaching Program likened to a ‘commercial cult’.

For those who are unfamiliar with the ICF, it is the gold standard credential for coaching (not just health and wellness coaching) as a field globally. As an NBC-HWC and an ICF PCC, I receive this question often. The short answer is: it depends. Let’s dive into the long answer.

I find it helpful to conceptualize Health and Wellness Coaching as an umbrella encompassing several subcategories. This framework can be useful for understanding our professional development as health and wellness coaches, though I’m not certain it fully captures the breadth of the HWC field. Feel free to poke holes in this perspective. However with this structure in mind, it will be easier to answer the question at hand.

Health Coaching

This subcategory leans more toward the clinical side of coaching. While you don’t necessarily need a clinical background, you’re likely working within a clinical setting, such as a hospital or clinic, or receiving referrals from a physician. You may also work in a digital health clinic.

Your clients are typically under the supervision of a licensed health professional, and your role as a coach is to help them implement medical recommendations. This could involve supporting clients with diabetes management, cardiac recovery, or musculoskeletal health. In addition to fostering healthy lifestyle habits, you may assist with medication management and help clients navigate the complexities of their condition to improve their overall well-being.

Health and Wellness Coaching

In this category, your work may still involve some clinical elements but leans more toward overall wellness also. Your clients may or may not be under the care of a licensed health professional. Your focus is on helping them establish healthy habits to achieve better health outcomes, often with a more preventative approach.

You take a holistic view of well-being, addressing multiple aspects of health. You might work in digital health, as a DPP lifestyle coach or serve as a Community Health Worker.

Wellness & Life Coaching

Here, your approach to wellness expands beyond physical health to include broader aspects of life, such as work and relationships. For example, you may work with a client experiencing situational anxiety due to career uncertainty, integrating wellness and career coaching.

You recognize that personal and professional goals are deeply connected to health. One session might focus on a healthy habit to support work performance, while another explores career development to manage stress. In this category, personal and professional well-being are not separate from physical and mental health.

Niche-Specific Coaching (that isn’t clinical)

This category includes specialized areas outside of traditional health coaching, such as ADHD coaching, executive and leadership wellness coaching, student wellness and success, and other niche areas.

Credential Considerations

You may find yourself fitting into multiple categories. Historically I’ve worked in the “Health & Wellness” and “Wellness & Life” categories. The NBC-HWC credential is relevant across all of these contexts, but as you move further from clinical health toward wellness and niche-specific coaching, the ICF credential becomes more relevant.

In corporate environments, such as executive and leadership coaching, the ICF credential is widely recognized. Executive wellness is an emerging niche, and an ICF credential may enhance credibility and open doors in these settings that aren’t as familiar with the NBHWC. Some niches, like ADHD coaching and student wellness, tend to consider both the ICF and NBC-HWC credentials.

It’s important to note that the NBHWC was created by leaders in the coaching field who felt that the ICF’s competencies were not fully sufficient for Health and Wellness Coaching. As a result, the NBHWC expanded upon them. This means that if you want to work specifically in health and wellness coaching, the NBC-HWC credential is the best foundation, with the ICF credential as a possible supplement that may provide additional opportunities depending on where and how you want to work. If you know you want to work in a clinic or hospital with patients, the ICF is unlikely to be relevant for you in the current industry. If you want to work in student or corporate wellness, it’s generally not required but may provide an edge. As the industry continues to evolve, this basic framework may lose relevance, especially as health and wellness coaching niches expand and enter different sectors in creative ways.

With all of this said, additional credentials do not replace real-world experience. Many newer coaches pursue more education or certifications when they struggle to find work, believing it will make them more marketable. In reality, what makes you more attractive to employers is hands-on experience.

The Jobs

Here’s your Legend for the listings:

Job Title. Company. Full/Part-time. Specialization or important requirements. $ (indicates salary is listed). Residency requirement by state abbreviation, if applicable.

The NBC-HWC credential is either explicitly required, preferred, or considered for these roles.

New Listings:

Certified Health & Wellness Coach. Asset health. Contract, flexible. $.

Health Wellness Coach. Viori Health. Full time, flexible.

Virtual Health Coach. Swing Care. Contract. $.

Previous Listings:
 

Behavioral Health Coach. Highmark Health. Full time. $.

Healthy Gamer Coach. HealthyGamer. Contract. $.

Care Coach. BetterUp. Contract.

Accountability Coach. Calibrate. Part time (EST/PST shifts). $.

Heart Coach (Preventative). Ucardia. Part time. Certified Personal Trainers (or RDs).

Health Coach - Preventative Services. RVO Health. Full time. $.

Behavioral Health Coach. Brightline. Full time, PST.

Behavioral Health Coach, Bilingual Spanish. Brightline. Full time, PST.

Health Coach - Fertility. Frame. Contract, part time.

Health Coach. Vida Health. Part time. $. (Repost)

Behavioral Health Coach. Bend Health. Contract. $. PST or CST.

New Listings:

Health Coach. Osara Health. Part time. Bilingual. US & Canada.

Analyst, Health Coach. CVS Health. Full time. $.

Certified Health Coach for Alzheimer’s Clinical Reversion Trials. Brain Fit For Life.

Lead Health Coach. Primal Bod. Full time. $.

Tobacco Cessation Health Coach. National Jewish Health. Full time, various shifts. $.

Health Coach. Scene. Full time, alt. schedule.

Previous Listings:

Health Coach. TriWest Healthcare Alliance. CDCES. Limited to specific states.

Chat-based Youth Mental Health Coach (talent pool). Clayful. Contract.

ADHD Coach. Shimmer.

Health Coach. Alleviant Integrated Mental Health. Contract, flexible.

Health Coach - Wellness. Centene. Full time. CDCES req. $. Oklahoma.

Certified Health Coach. Aspect Health. Part/full time, flexible.

Behavioral Health Coach. Intellect. Freelance, flexible. ICF.

Health Coach. Embedded Medical (Formerly Fella Health). Part time $.

Coach. TaskHuman. Contract, Freelance.

Care Coach. Charlie Health. Part time. Mental Health. $.

Bilingual Health & Wellness Coach. Information Quality Healthcare. Spanish.

Health Coach. Revero. Part time, contract. $.

These roles require clinical licensure or experience such as an RD, RN, LCSW, etc.

New Listings:

Registered Nurse/Member Health Coach. CVS Health. Full time. $. Unrestricted Compact RN.

Previous Listings:

Nutrition Coach. WellPower Method. Part time. RD.

Health Coach - Registered Dietician. Allied Wellness. Part time, contract, flexible. $.

Vegan Nutrition & Fitness Coach. The Vegan Gym. Full time. RD. $.

Dietitian. Cylinder Health. Full time. NBC-HWC pref. $.

Health Coach RN. Independence Blue Cross. Full time, flexible. PA/NJ/DE RN.

RN Health Coach. Story Health. Full time. $.

LPN/LVN Health Coach. Story Health. LPN/LVN Compact. $.

Nurse Wellness Coach. Emblem Health. Full time, flexible. RN Compact or Connecticut/New York). Spanish. $.

Dietitian Coach. All Access Dietitians. Part time. RD/LDN, NBC-HWC. Illinois.

Accountability Coach. Perry Health. Part time/Contract. LPN/medical licensure. $.

Heart Coach (Recovery). Ucardia. Part time. CEP or RCEP.

Health Coach/Medical Assistant. Cadence. 2 Roles, full time and part time. Active Med. Assistant.

New Listings: 

Strategic Manager, Coaching Services. Personify Health. Full time. $.

General Education Adjunct - Cultural Diversity & Global Health. Arizona College of Nursing. Part time, temporary.

Previous Listings:
 

Provider Recruiting Associate. Modern Health. Full time. Experience in HR & coach recruitment. $.

Life Coach Faculty. The Addictions Academy. Contract. ICF MCC req. $.

Coach Manager. Calibrate. Full time, PST hours. NBC-HWC. $.

Adjunct - Health Sciences, Nutrition, and Fitness Course Developers. Husson University. Part time. $.

Adjunct Faculty, Integrative Care. Northwestern Health Sciences University. Part time. NBHWC approved program.

Health Coach Training Faculty. Open Source Wellness. Part time. NBC-HWC. $. (Also has location based Health Coaching roles in CA.

These roles are chosen for their potential in using and building coaching related skills (especially in the absence of entry level coaching roles), or coaching in different environments.

New Listings:

Certified Peer Recovery Support Specialist. Spring Health. $.

Integrative Group Facilitator. Charlie Health. Part time, contract.

Group Facilitator. Charlie Health. Part time, contract.

Leadership Coach. Torch. Contract.

Addiction Recovery Coach. NorthStar Regional. Full time.

Care Navigator Trainer. Curative. Full time. $. Training and Development.

Wellness Experts. Sam. Contract.

Exposure Coach. InStride Health. Full time.

Fitness Instructor. Wimy. Flexible.

Instructor - Mindfulness Course. Insitutus. Temporary, contract. $.

Care Guide/Care Coach. Humana. Full time. $.

Previous Listings:

Fitness Coach. Redefining Strength. Full time.

Arena Strive Coach. Arena Labs. Contract. Fitness.

Talent Pool (coaching roles). Clayful. 

Executive Coach. BetterUp. Contract.

Lead Coach. BetterUp. Contract. Sales Experience.

Specialist Coach. BetterUp. Contract. Niches: nutrition, sleep, communications, grief)

Success Coach. ReUp Education. Full time. $.

Care Partner. Within Health. Per Diem.

Performance Coach. Future. Part-time, contract.

Psychedelic Guide (Integration Coach). Mindbloom. Full/part time. Psychedelics. $.

About

The Health Coaching Jobs Newsletter is a one woman operation fueled by a passion for supporting coaches and the growth of the health and wellness coaching industry.

As the newsletter grows, I would love to hear from you! Send an email to [email protected] - share how your job search is going, how your coaching is going, and what you’d like to see in future newsletters!

^{DISCLAIMER: This information is being provided to you for educational and informational purposes only. It is being shared to provide general information and as a self-help tool for your own use. It is not to be substituted for the advice of licensed professionals of any kind. This information is to be used at your own risk based on your own judgment.}